To bring awareness to consumer behavior with respect to food waste, artist and sustainability
advocate Markus Jeschaunig, created a replica of the Arc de Triomphe from two tons of stale bread collected from bakeries, supermarkets and waste containers. The massive bread installation titled "Arc de Triomphe – From the Waste of a Civilization" was designed for the Lendwirbel Festival in Graz, Austria, and contains a volume of 20,19 cubic meters within a structure made of metal grids and concrete. Via his website, "In our culture bread is a symbol for safeguarding the basic existence. The consumer society lives by the idea that resources are available indefinitely. As a result, we consume more than we need and less than we buy."
Find out more about the project here.